Blog · topic
warmup
3 posts
warmupdeliverability8 min read
How email warmup actually works, ramp curve and all
Warmup ramps a mailbox from 10/day, +1/day, to a 40/day ceiling over a few weeks. Here is the real mechanism: pools, partner selection, tokens, and why we cap it.
warmupdeliverability7 min read
Getting a burned mailbox back: a reputation recovery playbook
A step-by-step recovery ramp for a mailbox that has been quarantined or blacklisted: confirm listings, stop the bleeding, fix the root cause, re-warm at 5 to 10/day.
warmuppolicy7 min read
Quarantine early: how we protect shared warmup pools
Most warmup tools pull a mailbox at 80% spam placement. Sendsets quarantines at 20%, on separate signals with sample floors, and re-entry you have to earn.
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